| Hello, Mary. |
| I am in charge of the advertising for Qwixx Dish Pods |
| and need to put together a presentation for the marketing manager by Monday. |
| You were in charge of the Dishwasher Detergent campaign, |
| so do you have any recommendations on what I should include? |
| Sure thing. |
| The first step I always take is to look at the data that has been gathered |
| and figure out your target consumer audience. |
| Yep, I finished that earlier today. |
| It seems the majority of our consumers are middle-aged women. |
| I believe that is what your proposal was suited for. |
| Which method of advertising did you find most beneficial? |
| We primarily used the internet, social media advertisements, and influencers. |
| We ran a few commercials on TV., |
| but after looking back at the data, |
| this age group gets online to seek out recommendations on household items. |
| I will have my secretary send over my presentation this afternoon, |
| so you can have a look. |