| Thanks for coming. |
| I'm calling this meeting to update everyone about our sales and social media outreach. |
| We know that our sales have taken a huge hit this year, |
| with several of our clients moving to our biggest competitor's agency. |
| Two months ago, we hired a research firm, ResearchEx, to look into how we can improve our sales. |
| They mostly focused their investigation on how we're using social media. |
| Their findings showed that we have not been using social media to the full potential, |
| which is something we need to address immediately. |
| To resolve our digital problem, |
| we changed our strategy and it has been a great success. |
| It is very clear that one of our digital strategies did not have substantial growth, |
| so we will be discontinuing our account on that site. |
| Have a look at the graph to see the results. |